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Salone del Mobile

Joogii Heads to Milano for SaloneSatellite

We are very, VERY excited to share that we have been selected to present our brand new project alongside 650 international designers at the annual SaloneSatellite exhibition during Milan Design Week this April!

The show is curated by the Campana brothers and Franco-Moroccan designer Hicham Lahlouwill and will take place in Pavillions 13-15 at Salone del Mobile.

We have been working on this project for the past year and can't wait to bring it to light in a just a few weeks. Come stop by booth D12 if you happen to be at the show, or follow us on our journey to design mecca on Instagram @joogii_design. More details soon...

We Came, We Saw, We Milan’d

Joogii made the international design pilgrimage to Milan, Italy last week for the annual Salone del Mobile and general non-stop showcase of talent around the city. It was all we could have hoped for and more - from Nendo’s 50 Manga Chairs exhibit and Missoni’s neon and knit installation to Cassina’s concrete cinder block Salone booth and Baccarat’s Luminiers Out of the Box collaboration with our favorites like Arik Levy…it was a multitude of sights to take in. We successfully scratched the surface and have rounded up photos of some of our favorites. 

While experiencing the creations from the best names in design was illuminating, one of our most inspiring takeaways was to see how many designers are experimenting with texture, color and material without the purpose to perfect furniture or lighting design, but to create new dialogue. From the papier-mâché like fabrication of the 601 furniture exhibit and the new take on bent wood from Noon Furniture at Salone Satellite or the rubberized vinyl texture of the Vogue Living installation in the Brera District, we walked away invigorated and motivated to push more boundaries when it comes to rethinking what design can be. Bravo Milano!